The newly opened ‘Lab Gym’ in Hemel Hempstead town centre is a friendly and welcoming, fully equipped gym and supplement shop, boasting 3 floors of top of the range equipment, and on-site expert fitness professionals and personal trainers.
They needed a new website to showcase their facilities and services and attract new members, with the option to join online.
The Lab Gym Hemel already had a new logo in place around the gym, and new imagery – we combined these with a strong yet clean look and feel, and intuitive navigation to create an easy to use, responsive site.
We optimised the on-page SEO and setup their Google Business page to increase the online presence in a competitive landscape.
The end result
The clients loved their new website, and saw an instant boost in enquiries. Within 4 months The Lab Gym gained over 200 new members, with the site getting approx 463 clicks per month.
A google search for “Hemel Hempstead Gym” sees The Lab Gym on the front page without any paid advertising, an impressive results given the competitive landscape.